Focus Beats Brilliance…Every Time.
Most successful people will be the first to admit that they are not brilliant, but they are focused, and that focus helps them maintain discipline.
Branding
How Can Serving Entrepreneurs Find Their Best Clients?
How do you increase the average sales transaction for your growing business? It’s funny, we coach clients on the different ways we can grow a client’s business, but fail to apply the same thinking to our own businesses. Before I get any more notes from people saying, “My clients would…
What’s the Next Game-Changer for Your Business?
I’m reading an interesting book called The E Leader, Reinventing Leadership in a Connected Economy by Robert Hargrove. The book is almost 12 years old, but many of the ideas Robert shared in the book are still important today. If we are going through such rapid change, why is this…
Client Testimonials: If They Write Them, They Won’t Come
We all know that client testimonials can be one of the best ways to grab the attention of prospects in your marketing. They give you credibility, they show you have a successful track record, and most importantly they reflect the feelings that your clients have when you have served them with success.
The Two Faces of Networking
We pointed out in the last article (The Awful Truth about Networking) that some people are more trusting than others. The fact is, not everyone you meet will feel comfortable putting you in touch with everyone they know. In such cases, there is something missing…an element of trust…a relationship. Building…
How Did Ben Franklin Become Our First Global Entrepreneur?
When you think of Ben Franklin, what do you think of; scientist, businessman, writer, or diplomat? When I think of Ben Franklin, I think of our nation’s first global entrepreneur. In an age when men and women knew less than 600 people in their lives, Ben Franklin may have known and…
How Do You Build an Extraordinary Sales Career Today?
How do you take your business to the next level? What skills are critical for your business to become a market leader in today’s changing market? As a regular reader of Market Leadership Journal, you know how important we think it is for you to be able to prospect and…
The Three Ps of LinkedIn’s Power
I recently asked a LinkedIn expert’s opinion on the top three mistakes people make on LinkedIn. His response: “It comes down to three Ps: Profile, People and Participation.”
Ten Ways to Make the Most Out of Trade Shows & Events
One of the most effective ways to prospect for new clients is to participate in trade shows. Here are ten steps to make the most of them.
What Can Entrepreneurs Learn from Captain America?
I saw Captain America; Winter Soldier last Thursday at one of the advance showings here in Ohio. It got me thinking about how we entrepreneurs deal with our most pressing challenges today. Captain America has been around for over 70 years and his popularity is still on the rise. Want…