market leadership

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Is Everyone in Your Business Customer Driven?

I’m sure you get calls every day from people you don’t know about things you don’t need. As you begin developing your own market development plans, have you included everyone on your team that will be impacted by your decisions? Your business development results are only as good as the…


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How Sales Systems Can Increase Mobile’s Top Line Results

What’s the most important part of your mobile solution?  I got several notes from entrepreneurs telling me that they think that developing systems for their business is crazy. They don’t need to systemize their business to succeed.  They told me systems thinking is something out of an earlier century. People…


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How to Increase the Value of Your Business with Better Partnerships

How do you find the best organizations to partner with in your market? Do you know which other companies are working with your best clients?  Where do they work in your client’s organization?  Can you get your client to introduce you to the other companies?  As your business grows, you…


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Can Systems Help Deploy Your Mobile Strategy?

How do you create a mobile strategy that helps you leverage the unique technology it provides?  The biggest challenge of mobile is how it changes the way you do business.  For mobile to provide the greatest benefit it must complement your overall business strategy.  Over the years I’ve worked on…


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Do You Say Yes to Life?

How do you say yes to life? What gives you the courage to do the things you do with you life and gifts? Where does your passion align with a greater purpose?  It’s Easter Week and I’d like to share why I chose to allow another person help me choose my life purpose. It’s a…


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Shifting Your Mobile Marketing Strategy

What do you need to do to use mobile to its greatest advantage?  Before you start developing your mobile solution you might find it helpful to consider how marketing is evolving.  You might consider several elements of your marketing strategy as you begin developing your mobile experience for your best…


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How Do You Sell Potential Clients With Better Stories?

We spend so much time and effort building our businesses we sometimes forget what makes our business unique. We think everyone knows our story so we fail to share it again for new clients and customers. One thing I learned from writing over the years is there are always new…


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How Mobile Friendly is Your Brand?

So what’s your story? We’ve been talking about all the great qualities that mobile technologies possess, but haven’t gotten down to the most important factor to consider when looking at what mobile can do for you as a business. Mobile provides a great opportunity to tell your story. It allows…


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Why Find a Strategic Buyer for Your Business

Recently I’ve had several interesting meetings with former clients who are considering selling their businesses over the next several years.  I’ve been involved in mergers and acquisitions for many small to mid-market businesses in my career. Many of the organizations I’ve worked with have enjoyed tremendous growth by acquiring businesses…


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Is Mobile the Next Big Thing for Boomers?

So, you tell me that people over 60 don’t use current mobile technologies. Only 30% (ages 47-56) of younger boomers and 28% of boomers between ages 57-67 are currently using mobile and smart phone technologies. Now, when you look at the saturation of earlier generations, you might wonder why you…