professional service marketing

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Where Did My New Years’ Resolution Go?

9 Strategies To Rescue Those Resolutions! By Dan S. Kennedy Resolve comes easily on December 31st. By March of the new year, the resolutions made are in disarray, compromised, abandoned. And the resolute determination to make this year, finally, the year you stick to ‘em, forgotten altogether. This is not…


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The Power of Questions

What are you doing right now? Are you happy doing it? Is this what you wanted to do today? Had you thought about what you wanted to accomplish today? Are these questions you’ve asked yourself? Are you aware of the questions you ask yourself through the course of the day,…


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Come Blow Your Horn

I blame my mother. I know everyone blames their mother for just about everything, but in this instance, I really do blame my mother. My mother always said I shouldn’t toot my own horn. She said I shouldn’t brag, it made people think I was arrogant. Luckily, I didn’t listen…


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The Time to Plan Your Future is Now

As the year winds to a close, I suppose it’s natural to look back on the previous months and ask yourself if you accomplished all that you wanted to. Are you happy with the way things have turned out? Did you accomplish your goals in your career and home life?…


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Newsletter Marketing – Frequency Trumps Everything

by Jim Palmer – the Newsletter Guru If you’ve been reading my blog (http://www.thenewsletterguru.com) for a while, you’ve heard me say that how often you send a customer newsletter is the most important thing. It is more important than its style, color, size, name, or anything else you can think…


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Are You the Next Market Leader?

In the many organizations I’ve worked with, the CEOs generally fall into one of two camps; those that provide sales leadership and those that don’t. In my experience, the CEOs that work with their sales teams make the biggest impact on their companies. If the company has less than $10…


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Selling To Today’s Customers

By Brian Tracy What is selling? In its simplest terms, selling is the process of helping a person to conclude that your product or service is of greater value to him than the price you are asking for. Our market society is based on the principles of freedom and mutual…


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The Huge Mistake

When you’re in business, you can’t afford to make any huge mistakes. As a matter of fact, many of the technology entrepreneurs that I coach are afraid of making that one huge mistake that can cost them their business. How do you avoid it? First you have to identify what…


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When Did Sales Become a Four Letter Word?

In the first part of this blog we talked about how sales professionals role has been changing in the new economy. In this second blog we will discuss how to become better at selling and building relationships with clients. I heard a story a long time ago from the insurance…


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When Did Sales Become a Four Letter Word?

This is the first of a two part blog about the changes in sales. Every day I read new articles that proclaim that sales is dead. People don’t want to be sold any more. With the rise of social media, people are talking with each other, so the power of…