How do you take your business to the next level? What skills are critical for your business to become a market leader in today’s changing market? As a regular reader of Market Leadership Journal, you know how important we think it is for you to be able to prospect and…
How has selling changed in the past several years? Has the new economy changed the way you manage and lead your business? For many entrepreneurs, these are crucial questions they must answer to take their business to the next level.
For many of us who sell professional services, we do much of our business development through partners and referrals. I spend over half my time talking with Centers of Influence (COI) in business development activities. I thought it might be helpful to share what I’ve learned in developing relationships with…
The year 2013 is now behind us. Time to pull out the crystal ball, dust it off and discover what trends will impact your life and business in 2014. I don’t know if I’m lucky or good, but, of the things I predict, I average over 95% of them happen…
Last week we talked about warming up your cold calls. This week, we share how you might nudge people to take the first steps into becoming your client. For most of the services I sell my competition doesn’t offer similar services but I still have to get the potential client…
How can mobile technology combine with great people to create breakthrough customer relationships and experiences? How do you create better customer engagement and loyalty using your people?
How do you raise the value of your business? How do you create more value when you plan to sell your business? Whenever I meet with business owners, I’m always asked two questions; How much is my business worth and how do I raise the value of my business?
How does your business build an effective growth strategy? I recently picked up another copy of the book Ready, Fire, Aim by Michael Masterson. I thought I’d share what I got from the book and how you might apply it to your business growth efforts. Michael has a strong background…
Last week we talked about how to team up with your best clients and partners. This week we share with you the foundation of building a stronger relationship throughout the selling process. Lets get started talking about how you can apply these sales strategies to your growing business. There are…
What is the purpose of a business? Every time I ask this question during a business seminar, the immediate answer that I get back is, “To make a profit.” But this answer is wrong. The purpose of a business is to create and keep a customer. If a business successfully…