When you first start out with your team selling efforts there is a lot of excitement around the idea. Without nurturing and consistently selling the idea, it can become old very quickly. A team selling approach requires a number of changes from everyone on the team. For example, without feedback,…
With all the changes going on in your markets, how do you increase your sales professionals’ effectiveness and results? Over the past several years we’ve seen sales cycles getting longer, fewer qualified meetings with clients, and lower sales volume. The year 2013 is going to be a challenging selling year…
How do you create a winning sales strategy? I received several notes last week on my blog asking how Zig Ziglar would train sales professionals today. One reader asked me what big trends were impacting sales professionals and what skills will be required to succeed in selling in the…
Zig Ziglar was an American Success story. He passed away last week. When someone passes away, you realize you never had that chance to tell him how much he meant to you and your life. Zig taught me how to sell in the 1980’s. I can’t think of a person…
Since marketing is changing so quickly, how do you create a brand that keeps up with the times? One that will allow you to rides the waves of change in marketing trends while helping you become the clear market leader. I recommend a single strategy that has allowed many of…
There are seven secrets, or principles, of sales success. They are practiced by all the highest paid salespeople every day. The regular application of these principles is virtually guaranteed to move you to the top of your field. Secret number one: Get serious! Make a decision to go all the…
I’m a great believer in the power of stories. If you look at all the recent stories of breakthrough products and services of the past five years, you will uncover a missing ingredient that is seldom talked about and almost never shared among marketers. When it’s shared in a public…
Ever since I created Unlock The Game™, one of the first questions people always ask me is, “Does Unlock The Game™ apply to online selling?” I’ve been holding off on answering that question because I wanted to get enough experience under my belt with my own online business so I could…
What is selling? In its simplest terms, selling is the process of helping a person to conclude that your product or service is of greater value to him than the price you are asking for. Our market society is based on the principles of freedom and mutual benefit. Each party…
Here are the remaining 3 deadly sins of sales professionals. Number 5 being the most abused and feared of most sales professionals. What’s interesting is this is the very tool necessary to close sales. The Art of Translation. As readers and serious students of sales, deal flow, business and the…